WORTH will be presenting the Partnership Project at this year’s Dutch Design Week on the 25th of October to provide all information about the Project, application processes, benefits and how we can help you take your innovative ideas to the next level.
In October of each year, Dutch Design Week (DDW) takes place in Eindhoven. The biggest design event in Northern Europe presents work and ideas of more than 2600 designers to more than 335,000 visitors from home and abroad. In more than hundred locations across the city, DDW organises and facilitates exhibitions, lectures, prize ceremonies, networking events, debates and festivities.
DDW has a strong focus on design for the future, experimentation, innovation and cross disciplinary designs. But there is opportunities for every discipline and aspect of design with attention to the work and development of young talent.
Dutch Design Week has a vision that believes in the problem-solving abilities of designers. Their mission is to facilitate this understanding the importance of designers providing inventiveness and flexibility of mind to our rapidly changing world.
Their ambition has three pillars:
- Offering a platform to designers, irrespective of origin or nationality, with a Dutch design* attitude: our organisation reinforces Dutch design through offering a leading international stage.
- Offering designers opportunities: helping them move forward through introducing media, commerce and other sectors to designers and their work – in the form of publicity, network expansion and assignments.
- Talent development: our future-oriented vision is not limited to tomorrow. Which is why one of our organisation’s spearheads is the stimulation and support of the new generation.
The event does not just see Dutch design as a label for a certain group of designers or design aesthetic, but as a permanent reflection of a culture and attitude that is characteristic of the Netherlands and of Dutch people. They identify with a solution-oriented approach, functionality, humanism, free thinkers, brutality, humor, ability to put things into perspective, single-mindedness, not hindered by thinking in terms of hierarchical barriers, the unconventional. But also the readiness for taking stakeholders seriously and involving them in the solution, in the creative process. Dutch design is an attitude and does not by definition refer to a nationality.