The most amazing thing about design is how it can be interpreted in so many various ways and is therefore impossible to define precisely. However, one thing is for certain, that design is always produced with a purpose, whether it be to bring people pleasure by admiring a product, or it is made with an intended end user to consume. Whether it be something produced by a market giant or a small start-up brand, the impact that these outputs can have on the overall economy can be astronomical.
What our aim is through the WORTH Partnership Project is to facilitate designers, makers and tech firms with their innovative design-driven concepts. WORTH offers winning projects support through means of funding, market positioning and most importantly, the guidance of industry professionals that can provide a wealth of knowledge from their own personal success in the creative industry. It is through these priceless resources that these innovative ideas can become successful products that are available on the market and can contribute positively to people’s lives.
What we strive for is a balance between products that are original, innovative and sustainable but also have a high potential to succeed once available on the market. We understand the importance of merging good business management with creativity and design in order to establish a business that is liable and sustainable in every aspect but also genuine and original.
What these innovative design concepts create once manufactures and available on the market is not just revenue for the companies that produce them, but they also benefit a massive network of factors. A successful product allows the businesses who created it to grow which provides job opportunities for people, suppliers of materials benefit from the growth in sales and if the products are designed with a high regard for sustainability, it is also reduces the long term impact on the environment.
- Publication date
- 21 December 2018
- European Innovation Council and SMEs Executive Agency
- News Type