No number footwear

The message of the project

Why should our feet be made to fit the footwear if the footwear could be made to fit our feet?

The idea behind the project 

There are more variations in foot shapes and measurements than there are in footwear sizes. Because ready-to-wear footwear frequently fails to account for these variances, obtaining well-fitted shoes may be a difficult task, or you may wind up with shoes that are uncomfortable, well-fitted, cause blisters, or even distort your feet.

They'd had enough of it and decided to make custom sneakers based on a 3D scan of the foot. They are creating new hybrid footwear production technologies to make footwear that exceeds regulated sizing. They are inspired by traditional shoemaking, collecting data with contemporary 3D scanning technologies, and inventing innovative manufacturing techniques: They have developed a configurable virtual shoe last, a mould-free sole, a technique to flatten the upper pattern, a process that eliminates upper lasting, and the use of traditional shoe lasts.

Volumental offers existing 3D foot scanning technology as well as a deep understanding of various foot forms. Poplars draws inspiration from traditional shoemaking, focuses on fit, and is pioneering innovative footwear production technologies. They will be able to prototype the first made-to-measure shoes based on a 3D scan of the foot by merging Volumental and Poplars' technologies. 

What next?

The project will join the market with their own No Number brand and offer footwear that takes into account clients' actual foot dimensions. Customers will be able to purchase well-fitting footwear without knowing their shoe size. All they require is a smartphone. By merging Volumental and Poplars' technology, they will be able to create the first made-to-measure shoes based on a 3D scan of the foot.